Hotels and fashion lines isn’t something that usually go together but then we got a Frame x Hotel Ritz Paris collab last autumn, and it seems that a trend has been sparked because Zara Man and The Standard have just released a capsule collection. Arriving just in time for summer, the range is inspired by the hotel group’s poolside vibes and long summer nights, so the pieces are designed to keep you looking fresh for whatever the season may throw at you. And as The Standard is known for bold design across all its properties, you can be sure these clothes will make you stand out.
There are white rectangle sunnies, bright yellow rubberised totes, wavy pink print swim shorts, bright-coloured terry sandals and bucket hats, and logo tees for the daytime, and camp collar satin shirts and bermuda shorts to see you through to the evening. Now about that summer sunshine….
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