WHY ARE MORE BRITS TAKING TO ONLINE GAMING?

We all crave for and appreciate convenience. After a hectic day at work, the only thing on your mind may be to change to a comfortable sweater and unwind to regain lost strength. It’s not just us Brits who’ve taken a liking to online gaming and our cousins from down-under in Australian are also keen to find brand new casinos to invest their time into and enjoy the very latest online slots and bonuses that recently launched casinos tend to offer.

Thanks to e-commerce and the Internet, shopping has been pretty easy. You can purchase practically everything from the comfort of your home. The gaming community has benefited from these technologies too. The Internet era has triggered a boom in online casinos. While waiting for home delivery of your pizza, you may play any casino games while curling up on your comfortable couch.

The rationale behind Brits’ increasing demand for online games has been unraveled by an avid blogger and iGaming specialist, Kate Richards. Her research gives an insight into why the UK is gradually becoming a force to reckon with in the online gaming industry.

The Demographics of Online Gaming in the United Kingdom

Many Brits have always seen gambling as a pastime. Thanks to the Internet, online gaming is now readily available for passionate gamblers in the country. In 2019, the UK Gambling Commission went to work and came out with some fascinating gambling facts in the country.

The Commission reported that the UK Gambling industry has an annual net worth of £14.3 billion. Online gambling makes a significant contribution to the multibillion-dollar industry, responsible for 38.6% of the industry. No other sector of the industry can pull such a staggering figure.

The most active players are aged between 25 and 34 years. 23.1% of these people actively play online casino games monthly. People aged 35 to 54 follow closely, responsible for 22% of all regular online gamblers.

What is their Area of Interest?

Most Brits are interested in online slots. The slots contribute some 69.3% of the total market share while online roulette with its 13.5% market share comes a distant second.  In the third place is Blackjack, thanks to its 6.1% market share value.

Horse racing, football, golf, and tennis are the favourite sports bet for many UK punters.

Why are Brits Embracing Online Gambling?

There are several reasons why UK gamblers consider the online option. Consider some of these reasons:

  1. It is Less Expensive

When playing online games, you save both the money and time you would have otherwise spent on going to a conventional casino – that is aside from saving money on the more expensive drinks and food at such gaming centers. You will save money if you play online games from the comfort of your home.

More so, it is pretty clear that hardly can anyone spend a night out at a gaming center without spending some extra money on food and drinks. You save such money by staying back at home to play online games.

  1. A Wide Variety of Games

Online casinos boast of a huge number of games that land-based casinos can only dream of. When playing online, you can have access to over 500 games with ease. Do you want more games? Simply move to the next casino lobby and sign in. that will open the door to over a thousand more games. You simply can’t make a correct estimate of the available online games for players. Thus, rest assured that you can’t ever get bored when playing online casino games.

  1. Better Winning Chances

Without the traditional brick and mortar to eat into their operational cost, online casinos are a lot cheaper. They equally have no staff expenses to hike their expenses. This makes them offer better Return to Player rates in comparison with land-based gaming centers.

The industry standard Return to Player for online slots is above 94%. On the other hand, land-based casinos have a Return to Player value of between 70% and 90%. Thus, if you are aiming for great winnings, consider playing online casino games.

  1. Attractive Promotions and Welcome Bonuses

Traditional casinos offer special incentives to high-rollers and other VIPs. In sharp contrast, you stand a good chance of winning some incentives when playing online games, even if you don’t wager above £5, thanks to the proliferation of online operators. 

Their sheer number has necessitated offering prospective players mouthwatering incentives and bonuses, starting from the welcome bonus you are entitled to as soon as you sign up on a gaming platform. 

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