THE LATEST FASHION TO HIT LONDON

London Calling

In terms of fashion, as goes London, so goes the rest of the world. London is ranked right up there next to Milan and Paris as one of the world’s hottest fashion spots. The trendsetters that live in the bustling city are always right on the cutting edge of modern fashion, always trying something new and innovative. These are the people who never need to look out for discounted designer sales, always get invited to sit in the front row at the London Fashion Week shows, and who always know what’s hot before it’s even warm. While we don’t all have the means to shop like them, we can certainly take inspiration from the people who wear the hottest fashion trends in London. We’ve put together a little list of the best in new London trends for you to enjoy. Maybe something will grab your attention!

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It Speaks Volumes

A vital aspect of any outfit or collection is always the silhouette. While some sartorialists might favor sleek and close-cut looks, the London fashionistas are after volume at the moment. Anything that balloons is a big YES. We aren’t suggesting that you purposely hide your gorgeous body, but rather that you accentuate it with layers and volume to create an interesting silhouette instead of the same old thing we see on the street every day.

We know this look won’t be for everyone, but it’s very fashion-forward. The trend brings runway looks into real-life: like walking around in wearable art instead of just “clothes.” This year’s London Fashion Week showcased many voluminous garments, and fashion insiders are looking at these outrageous shapes as “a metaphor for London’s desire to reclaim its hedonistic streak.” 

Think enormous skirts, pleats a-plenty to include more of that delicious volume, oversized shirts, and jackets, as well as the oversized blazers that we have been seeing for the past year. Layer up for extra size and play with textures to add interest to your look.

The Clash

Power clashing has been around in fashion for a long time, but with the recent move towards minimal, 90s’ style outfits, it has taken a back seat. Well, London thinks it’s time that power clashing took its rightful place in the spotlight once more. After the last few years, it seems that fashion lovers want to wear garments that represent outside who they really are inside. Two whole years of sweatpants and moo moos are enough to drive anyone crazy or drive them to expression through fashion. The key to this trend is not just the clashing aspect but also the tactile aspect of the multiple fabrics and the “handmade” look that many of the garments have about them. Use this trend to really make a statement about who you are when you’re not online, who you are when you’re by yourself.

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To Boldly Go…

Another departure from the trends of the last few years is a return to bright, bold color. Color blocking is back, back, back again, and it means to stay. There is an element of clashing in this trend as well, as the super-stylish have been spotted wearing not only bold colors that “go together” but also a few different bright and bold colors in one outfit.

This trend is not just for the body. But for the feet as well. With very 80s and 90s materials like patent leather and pleather and plastic (think jelly shoes) making a serious comeback, you can be bold from the head all the way down to your toes.

Layering can take a look to new places. Try something tight and cropped in a darker hue over a brightly colored boxy tee, do dimension, and depth. Accessorize with the right sunglasses, shoes, and handbag, and away you go.

Barely There Bralettes

Bralettes are nothing new, but this year’s London fashion week saw several designers give them a makeover to significant effect. While a bralette is traditionally considered an undergarment and is technically there to support and cover your bits while enhancing the look of the outer garments, it’s time for the bralette to come out of the shadows.

Bralettes are a staple for the fashion-forward, now making appearances as shirts and outer garments, even layers over a tee or under a blazer. Most designers are showing darker fabrics at the moment, which dovetails perfectly with a few of the other trends on our list. Fashion A-listers are donning microscopic bralettes under billowing oversized shirts and plunging v-neck tees, covering the bare minimum and looking fabulous while doing it.

A bralette has a sense of ease and comfort to it that no underwire bra has ever had- trust us, we know. While they may not be practical as a sole support method for every woman, they can be layered up to achieve that “What, this old thing?” look on your next date or  Zoom party.

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