Gentsin need of a new year trim? This one’s for you! Ted Baker is opening the doors of its brand new Grooming Room on Mortimer Street today, and YOU’RE INVITED! Spanning over two floors, the new grooming room takes care of the modern gent for any occasion. The creative look for the eighth Ted’s Grooming Room location is inspired by the medical profession and history of Mortimer Street. In the new shop you will find vintage medical paraphernalia including stethoscopes, empty medicine bottles, and even some creepy loose teeth lining the shelves. Demon Barber of Mortimer Street anyone?!
The team of Turkish barbers offer a variety of services, from a quick beard trim to a full Ted service. Whatever your needs, Ted’s will have you feeling fresh in no time! Today the new shop opens its doors to the public. From 3pm, visitors will be treated to some Turkish treats, in-store giveaways and live DJ. There will also be complimentary drinks prepared by the store’s Looking Glass Cocktail Club bar – go on and have a cheeky one, it’s the weekend after all!
Ted’s Grooming Room, 82 Mortimer Street, W1W 7FE