nexxus pop up LOTI

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to London, all the way from downtown Tribeca, Nexxus is launching a new exclusive pop up in Selfridges to tame your tresses. From Thurs 19th – Weds 25th March (yes that’s right folks… ONE WEEK ONLY!), customers are invited down to test out the latest hair sensation, which has got folks going wild over the pond. To celebrate the brand’s UK launch, Nexxus are flying over their leading hair talent, and putting out all the stops for what is going to be a truly innovative and inspiring pop up. Anyone who walks in or arranges a pre-booked appointment will receive a bespoke hair service from Kevin Mancuso (Nexxus Global Creative Director) or renowned hair stylist Halley Brisker.

Your haircare journey will begin with some time in front of the unique ‘Interactive Mirror’, which diagnoses your hair’s condition, defining texture and density… where your journey towards hair restoration continues to the product systems, where stylists will provide your bespoke diagnostic summary, hair advice and a product regime specifically tailored to you.

NEXXUS POP UP at Selfridges LOTI

And it wouldn’t be a pop up without a photo booth, would it? After your consultation, you can film yourself in the #NexxusNYHair booth and create a moving portrait of your fluid hair in action, to share on your social media. Get ready for some serious selfie action.

Thur 19th – Weds 25th March, 2015
G Floor, Selfridges, 400 Oxford Street, London W1A 1AB