Get
ready to air your dirty laundry in public with a FREE pop up denim laundrette in Carnaby thanks to Miele, who has joint forces with Jeans for Genes. Not only will they get your jeans looking top notch with a specialised washing service, WGSN will be giving a denim trend forecast and LFW designer Tim Kimur will be on hand to customise. AND with beauty treatments by Mavala and a free hair braiding service by hairstylist Joel Benjamin, you can even look lovely while you launder…Giving you clean jeans and a whole new look, all in aid of a great cause, this is how washing should be done and you thought a trip to the laundrette would be boring…
FREE
Fri 11th – Mon 14th September 2015
8 Newburgh Street, Soho, W1F
www.jeansforgenesday.org