The vivid colours for AW 16/17 continues with warning red, a piercing hue that certainly commands attention. It was particularly impactful on casual clothing; KTZ and Astrid Andersen harnessed the intense shade to bring slick sportswear looks to life, building on the boldness with tactile accents and graphics. Xander Zhou and Pieter followed suit with rainbow stripes and slogans, showing that brights are the perfect backdrop for branding. The colour definitely added dynamism to sportier collections but it also looked just as sharp on more tailored pieces at Paul Smith and Umit Benan, proving that red is rad whatever your style.
[URIS id=61979]HOW TO GET THE LOOK…
This is a shade that’s bold, bright and in your face, so be brave and rock the red from top to bottom. If you don’t want to attract that much attention, go in for a statement jacket or jumper and keep the rest of your look simple. And much like the electric blue trend, this red pairs really well with black if you want to calm things down a bit.
Jacket
Gosha Rubchinskiy, £220
www.goodhoodstore.com
Hat
Unused, £32
www.goodhoodstore.com
Trousers
Zara, £19.99
www.zara.com
T-shirt
Balenciaga, £175.06
www.mrporter.com
Jumper
YMC, £105
www.youmustcreate.com
Tracksuit
Nike, £45
www.asos.com
Jacket
American Apparel, £72
www.americanapparel.co.uk