Swiss

Set up by former So Solid Crew member Swiss in response to the death of George Floyd and the Black Lives Matter protests, Black Pound Day is an initiative that’s all about tackling the systemic racism faced by Black-owned businesses (they are more likely to struggle with investment and have less access to capital than white-owned businesses). On the first Saturday of every month, people are encouraged to shop from Black-owned businesses and share their experiences on social media, which not only injects more money into the Black economy but also helps make these businesses and entrepreneurs more visible, ultimately creating long-term growth for the Black community. 

blackpoundday.uk

 

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