Flat Iron, which has grown from a small pop-up in Shoreditch to a mini empire across London, is the restaurant that made steak affordable and accessible. The prices may have increased slightly from the original £10 steak, the ethos has remained the same – top quality meat (sourced from their own herd) at very reasonable prices, great sides like creamed spinach and bone marrow garlic mash, mini cleavers for knives, and a free ice cream cone on the way out.