KITH OPEN CEREAL BAR INSIDE SELFRIDGES

New York brand KITH has finally launched in London with a shop-in-a-shop inside Selfridges. And it’s not just about the clothes as the brand has also brought the KITH Treats bar along too, meaning you can pick up an ice cream along with the latest sweater or tee.

The cereal-inspired menu features soft serve ice cream, shakes and cereal bowls, which you can customise with treats like Lucky Charms, Apple Jacks, Coco Pops, crushed Oreos, cookie dough, rainbow sprinkles and more. The bar will also serve signature mixes as well as two brand new combos; the A$AP Rocky-designed Frosted Flacko (Frosted Flakes and rainbow sprinkles) or the Selfridges special Yellow Drop (Crunchy Nut and Reese’s Pieces). SWEET.

400 Oxford St, London W1A 1AB
selfridges.com

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