Thread birdseye

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say you can’t buy style…except now you can. THREAD is an online service for men, where you can get your own personal stylist, an actual person that offers advice and tips on looks, outfits and trends to match your own style…AND more to the point, it’s pretty damn awesome.

It’s FREE to use and easy to sign up. To begin, they need to get a sense of what you are like and what you want to achieve, which you can update anytime. You’ll fill in a bit of a questionnaire and highlight certain looks that appeal to you for different occasions; weekend, smart dinner, work etc. Then your stylist goes to work and hand picks complete outfits, not just one item, but complete looks where you can purchase whichever individual items you like.

Thread screen LOTI

Because Thread stylists are real people, who you can interact with via their messaging feature, you can be as specific as you like about something you want to find. Say you want a very specific cut on something or you have trouble getting shirts that fit properly, these guys can help, giving you advice and suggestions as well as a whole bunch of items for you to consider buying based on your budget.

From your weekly outfits, you can select the items you like, which then populate your own ‘LIKE’ page, giving you an easily accessible reminder of the things you are interested in. If you don’t like something, you can specify not to receive items like that again. To purchase, you buy right there in Thread, who send the items directly to you, no matter who the brand is. If they are no good, simply ship back FREE of charge.  Saves you trawling websites and worse still…SHOPS.

Thread picks LOTI

If you are a modern man, a man who is just mildly interested in his appearance, you better get your T H R E A D on, because it will without doubt improve the way you dress and in return, make you feel damn good about it.