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it’s your time to shine, London Collections : Men has arrived in town and to mark the occasion W London has been turned into a FREE gentleman’s grooming parlour. The finishing touches pop up will be home to Ruffians barbers who will be offering wet shaves and haircuts, embroidery bar Hand & Lock and London Shoeshine. So whether you need to get your whiskers trimmed, your threads personalised or your brogues looking shipshape, you can get it all done for FREE at W London’s lounge. And if you really want to get on top of your game, you can even get a free MAN-TAN from tanning guru James Harknett.

Fri 10th- Sun 12th June 2016
W London Leicester Square, 10 Wardour Street W1D 6QF