EMA’svideo for ‘So Blonde’ is so good that it makes us want to go out and buy some aviators and a Nintendo 64. The video is layered with pixelated gifs that look like they’ve jumped out of your SEGA to throw some 2D shapes over the Californian landscapes and sounds like a rusty mustang cruising round industrial estates in summer.
It’s trashy noise-rock with a sultry undercurrent that proudly sticks it’s middle finger up to the world media through tongue in cheek slow-mo’s and more clichés than you’d find on an emotional roller-coaster that doesn’t stop ’til the fat lady sings.
The track is the second to be released from the new album, ‘Future’s Void’ (out April 7th), and if you love it as much as we do you better make room on your calendar because the European tour hits the UK in June. Get in!
03.06 London, UK – The Garage
04.06 Manchester, UK – Deaf Institute
05.06 Leeds, UK – Brudnell Social Club
06.06 Bristol, UK – The Lantern