brand talk: lost ink

Lost Ink have been bridging the gap between the high street and the boutique since 2014, and the West London label just keeps on going from strength to strength. Describing themselves as ‘affordable chic’, Lost Ink produce modern collections that don’t break the bank. Instead of focusing solely on trends, they put personality at the heart of each collection – letting each piece speak for itself and encourage you to wear what makes you feel good.

By carefully selecting fabrics and using unique details, Lost Ink put a modern spin on classic British designs and just want to put a bit of fun back in your wardrobe and you know what, we bloody love it.

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